Well, GW2 nowadays looks just like any other flashy MMORPG, because ANet wants it to make as much money as any other flashy MMORPG on the market - and these skins earn them a LOT of money.
As sad as it is, today's MMORPGs aren't made around believable world-building, inspiring characters and aesthetic visuals. Also the fact that we, the players who started playing GW2 at launch, are now 8 years older makes us more picky and knowledgable in terms of game.
I would compare today's Guild Wars 2 to the latest Star Wars trilogy (7, 8, 9). It just reflects what the market and target wants. What might have first been a revision and expansion of original Guild Wars is actually gone, literally. It's like a never-ending TV-series that does whatever it can to make people watch.
The bigger part of online gaming industry has really turned into a huge supermarket. But, being able to turn off all that eyeburning noise would be much appreciated.